Guides for small-business websites
Plain-language guides on websites, online booking, local search and AI answers, written for owners of small businesses. Each one starts with the short answer.
How much does a small-business website cost in 2026?
What a small-business website really costs in 2026: setup, monthly fees, domain, add-ons and hidden costs, and a simple way to compare offers over two years.
Website for a barbershop or hair salon with online booking
What a barbershop or hair salon website needs: services and prices, booking with a chosen barber, walk-ins, photos of your work and one booking link everywhere.
Multilingual website for a small business: how to do it right
How to run a website in several languages: which languages to add, one address per language, hreflang, real translation, right-to-left text and a good switcher.
Online booking for salons and clinics: what you need
What a salon, barber, spa or clinic needs from online booking: services and durations, staff calendars, cancellation and no-show rules, reminders and privacy.
Website for lawyers and accountants: a practical checklist
A checklist for law firms and accounting practices: practice areas, team and credentials, consultation requests, privacy, professional rules and trust signals.
Restaurant website: menu, orders and table booking
What a restaurant or café website needs: a readable menu with prices and allergens, opening hours, online orders for pickup or delivery, table booking and photos.
How to get your business cited by ChatGPT and Google AI Overviews (GEO basics)
Generative engine optimisation in plain words: how AI answer engines find businesses, what to put on your site, which crawlers to allow, and what nobody can promise.
Local SEO checklist for small businesses
A step-by-step local SEO checklist: Google Business Profile, the same name, address and phone everywhere, reviews, local pages, structured data and monthly tracking.